Digital Printing
21/10/2021

Digital Printing

What is it and what are the advantages of digital printing

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Digital printing is an increasingly widespread technique in all sectors, capable of producing high-level results.
Digital printing is an increasingly widespread technique in all sectors, from business to publishing, capable of producing high-level results thanks to highly advanced technology. In fact, its cutting-edge processes have made it extremely competitive on the market, especially compared to traditional typographic and offset techniques. But what exactly is digital printing and what is it for? Let us find out together.
Digital printing offers images with high definition and sharp colours.
Digital printing is based on electronic procedures, which do not require the use of matrices or plates.

 

What digital printing is and what it is for

By digital printing we mean a system based on innovative technologies that allow the sending of digital files to the printer from a computer or electronic device.

This procedure can be easily applied to various surfaces, from canvas or PVC to wood, to Plexiglas and aluminum, thus allowing the creation of brochures, postcards, leaflets or brochures and all kinds of commercial material. Digital printing guarantees a high level of output: it offers images with high definition and sharp colours thanks to optimal management systems applied to all types of paper and cards, suitable for special media and suitable for both medium and short runs.

It is therefore a technique that ensures countless advantages compared to traditional processes, in particular:

  • Speed: the work process is certainly faster compared to the normal procedures of the offset devices to the normal procedures obtained with the offset devices and allows much shorter delivery times.
  • Shinier and brighter colours: it is a quality, high definition print: the ink guarantees greater brilliance and gloss than traditional printing methods.
  • Versatility: the digital process offers the possibility of obtaining different results from one copy to another: the printing of the variable data, as this particular procedure is defined, allows you to produce personalized material useful for posters and invitations, company and sports badges.

 

How Digital Printing works

Digital printing is based on electronic procedures, which do not require the use of matrices or plates: the files transmitted, in PDF, JPG, TIF or other electronic graphic formats, are reproduced on supports of different materials, on which directly imprinted the ink. It is a direct working procedure, in which the file sent by the customer is analyzed in the pre-printed version for a first verification of the content and subsequently normalized to be then sent to the chosen support.

A technique in increasing demand and used by companies that need to produce small quantities of goods, without having to worry about warehouse stocks. It guarantees quality and affordable costs, offering reasonable volumes. Therefore, it is the ideal solution for small and medium-sized runs, both in terms of timing and value: the right compromise is obtained thanks to latest generation software and technology, which allows you to conduct experiments.

Unparalleled color and format processing complete the samples and corrections with great precision ensuring the best finished product. Mail Boxes Etc. offers creative, flexible and customized solutions that adapt to any need. Our graphic and printing projects are managed by professionals, who put their skills and technologies at the customer's disposal to make the most of every aspect of communication. Contact us to find the best solution for you!

 

 

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